Welcome to Petnicki (“we,” “us,” or “our”). Your privacy matters deeply to us. This Privacy Policy explains how we collect, use, protect, and share information when you visit our website at https://www.petnicki.com/ (the “Site”) or use our pet care tools and calculators.
By accessing or using our Site, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with our practices, please discontinue use of our Site immediately.
Information We Collect
1. Information You Provide Directly
When you interact with our Site, you may voluntarily provide us with personal information, including:
- Contact Information: Name, email address, and other details when you contact us through our contact form or subscribe to our newsletter
- Pet Information: Details about your pets when using our calculators and tools (pet name, breed, age, weight, symptoms, dietary needs)
- User-Generated Content: Stories, tips, comments, or contributions you submit for publication
- Communication Data: Messages you send through our contact forms or email
2. Information Collected Automatically
When you visit our Site, we automatically collect certain technical information:
- Device Information: Browser type, operating system, device identifiers, IP address
- Usage Data: Pages visited, time spent on pages, click patterns, referral URLs
- Location Data: General geographic location based on IP address
- Cookies and Similar Technologies: Data collected through cookies, web beacons, and similar tracking technologies
3. Third-Party Information
We may receive information about you from third-party services:
- Social Media Platforms: If you interact with us on social media
- Analytics Providers: Aggregated data about Site performance and user behavior
- Advertising Partners: Information related to ad performance and user engagement
How We Use Your Information
We use the collected information for the following purposes:
Primary Uses
- Service Delivery: To provide and operate our pet care tools, calculators, and content
- Personalization: To customize your experience and provide relevant pet care recommendations
- Communication: To respond to inquiries, send newsletters, and provide customer support
- Content Improvement: To understand which content and tools are most valuable to our users
Secondary Uses
- Analytics and Research: To analyze Site performance, user behavior, and trends
- Marketing and Advertising: To display relevant advertisements and promotional content
- Legal Compliance: To comply with legal obligations and protect our rights
- Security: To detect, prevent, and address technical issues and fraudulent activity
Cookies and Tracking Technologies
What Are Cookies?
Cookies are small text files stored on your device that help us recognize you and remember your preferences.
Types of Cookies We Use
- Essential Cookies: Required for basic Site functionality
- Analytics Cookies: Help us understand how visitors use our Site (Google Analytics)
- Advertising Cookies: Used to display relevant advertisements (Google AdSense)
- Functional Cookies: Remember your preferences and settings
- Social Media Cookies: Enable social sharing features
Managing Cookies
You can control cookies through your browser settings. However, disabling cookies may limit your ability to use certain Site features. To opt out of personalized advertising, visit:
- Google Ad Settings: https://www.google.com/settings/ads
- Network Advertising Initiative: http://www.networkadvertising.org/choices/
Third-Party Services
Google AdSense
We use Google AdSense to display advertisements on our Site. Google may use cookies and web beacons to serve ads based on your prior visits to our Site and other websites. You can opt out of personalized advertising by visiting Google’s Ads Settings.
Google Analytics
We use Google Analytics to understand how users interact with our Site. Google Analytics collects information anonymously and reports website trends without identifying individual visitors. Learn more at: https://policies.google.com/privacy
Other Third-Party Tools
We may integrate other third-party services for:
- Email marketing and newsletters
- Social media integration
- Content delivery networks
- Payment processing (if applicable)
Each third-party service operates under its own privacy policy, which we encourage you to review.
Data Sharing and Disclosure
When We Share Your Information
We do not sell your personal information. However, we may share your information in these circumstances:
- Service Providers: With trusted third parties who assist in operating our Site (hosting, analytics, email services)
- Legal Requirements: When required by law, court order, or government regulation
- Business Transfers: In connection with a merger, acquisition, or sale of assets
- Protection of Rights: To protect our rights, property, safety, or that of our users
- With Your Consent: When you explicitly authorize us to share your information
Aggregate Information
We may share anonymized, aggregated data that does not identify you personally for research, marketing, or analytics purposes.
Data Security
We implement industry-standard security measures to protect your information from unauthorized access, alteration, disclosure, or destruction. These measures include:
- Encryption of data in transit using SSL/TLS protocols
- Secure server infrastructure and regular security audits
- Access controls limiting employee access to personal data
- Regular backups and disaster recovery procedures
However, no internet transmission is completely secure. While we strive to protect your information, we cannot guarantee absolute security.
Data Retention
We retain your personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. When information is no longer needed, we securely delete or anonymize it.
Your Privacy Rights
Depending on your location, you may have certain rights regarding your personal information:
General Rights
- Access: Request a copy of the personal information we hold about you
- Correction: Request correction of inaccurate or incomplete information
- Deletion: Request deletion of your personal information (subject to legal obligations)
- Objection: Object to certain processing activities
- Restriction: Request restriction of processing under certain circumstances
- Portability: Receive your data in a structured, machine-readable format
- Withdraw Consent: Withdraw consent where processing is based on consent
Exercising Your Rights
To exercise any of these rights, please contact us at the email provided in the Contact section. We will respond to your request within the timeframe required by applicable law.
Children’s Privacy
Our Site is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such information, please contact us immediately, and we will take prompt steps to delete it.
International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. By using our Site, you consent to such transfers. We ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy.
Do Not Track Signals
Our Site does not currently respond to “Do Not Track” browser signals. However, you can manage tracking preferences through cookie settings and opt-out tools mentioned in this policy.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of significant changes by:
- Posting the updated policy on this page with a new “Last Updated” date
- Sending an email notification (if we have your email address)
- Displaying a prominent notice on our Site
Your continued use of the Site after changes become effective constitutes acceptance of the revised Privacy Policy.
External Links
Our Site may contain links to third-party websites, plugins, and applications. We are not responsible for the privacy practices or content of these external sites. We encourage you to review their privacy policies before providing any personal information.
California Privacy Rights
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):
- Right to know what personal information is collected
- Right to know if personal information is sold or disclosed
- Right to opt-out of the sale of personal information
- Right to deletion of personal information
- Right to non-discrimination for exercising CCPA rights
To exercise these rights, contact us using the information below.
European Privacy Rights
If you are located in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR), including:
- Right to access, rectification, and erasure
- Right to restrict or object to processing
- Right to data portability
- Right to withdraw consent
- Right to lodge a complaint with a supervisory authority
Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Website: https://www.petnicki.com/
Contact Page: https://www.petnicki.com/contact/
Email: info@petnicki.com
We aim to respond to all inquiries within 30 days.
Consent
By using Petnicki.com, you consent to this Privacy Policy and agree to its terms regarding the collection, use, and disclosure of your information as described herein.